Featured

Sherwin Gardner

today16 January 2024 41 4 4

Background
share close

Caribbean Grooner
Sherwin Gardner

STRIKES A VIRAL NOTE WITH AFROBEAT, “BLESSINGS FIND ME”

Teaser Draws 80+ Million Streams on
Social Media in Two Weeks

(Nassau, Bahamas): One of the Caribbean’s premier music men, Sherwin
Gardner has gone viral on a global scale. He’s trending throughout the
Caribbean, the United States, Africa, the United Kingdom, Australia, Western
Europe, Canada, Indonesia, Venezuela, and even the Philippines. A snippet of the
Trinidad and Tobago native’s new release, “Blessings Find Me,” has sparked an
astounding 80+ Million streams in two weeks mainly on TikTok and igniting on
Instagram as well.

To Pre-Save Music Click Here.
“I created a short song of affirmation for a New Year’s Day post to set goals for
what I desire in the new year,” Gardner says. “When I posted the video, I was
thinking 100 people might like it. The next day, I woke up to over 100,000 views.
Now, it’s in the tens of millions on TikTok and Instagram. It’s unexpected
and I’m so grateful for the answered prayers.”
The attention is incredible. In the last week, executives from a dozen major
recording entities (including Sony Music, Island Records, and Universal
Music) all reached out and wanted the song, but Gardner didn’t even have a full
song to offer.
Gardner rushed into his Bahamian studio to make a full track. Then, he emailed it
to Julius Nana, a Kenyan musician, to arrange. After Nana emailed his parts,
Gardner went to work at a feverish pace. He cut the lead vocals, sang his
background vocals, added other atmospherics, and mixed it down himself.

The viral smash will finally hit all major digital music platforms worldwide this
Friday, January 19 th via Gardner’s Flow Masters Records joint venture deal with
Tyscot Records which is distributed by GoDigiPath /ADA Worldwide (ADA
Worldwide, a Warner Music Group company). Further, the song’s ASCAP
publishers are administered by Tyscot Publishing c/o Warner Chappell Music.
All forces are uniting to roll out a massive global marketing effort to support the
release. It will include strategies to build the veteran artist’s brand with potential
synchronization opportunities, alternate mixes of the song, and collaborations with
other artists.
The inspiring, mid-tempo vibes nicely with similar tracks by Afrobeat artists such
as Tyla, Victor Thompson, Omah Lay, and Limboblaze. Gardner has also
gained famous new fans such as New Jack Swing legend, Teddy Riley. The co-
founder of R& B/Hip-Hop bands, Guy and Blackstreet, posted the snippet on his
Instagram page. "[Brother Sherwin,] you’ve created this amazing [song] that I have
on repeat and play to remind me that there’s nothing impossible when Gods got
your back,” he wrote. “I just want to thank you and share your song with my IG
friends…" Fashion model, Tia Magno-Wallen, posted, “This song brought
tears to my eyes.”

Written by: ug2023godisgoodjamz

Rate it

0%